School of Economics | bandwagon effect
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31 Aug

Posted at 00:18h in SOE by
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"Cultural phenomenon" redirects here. For other cultural phenomena, see culture. A literal "bandwagon", from which the metaphor is derived. The bandwagon effect is a phenomenon whereby the rate of uptake of beliefs, ideas, fads and trends increases the more that they have already been adopted by others. In other words, the bandwagon...